Snap's IPO was launched yesterday, selling at $17 a share, with total value of $34 Billion. That's a heck of a lot for a single app called Snapchat. But is it worth more than Marriot? Leo says it's rather over valued. Why is it so high in value? Leo says that people wants to know how to reach young people and Snapchat is where the kids are. Kids don't watch TV anymore, they watch YouTube and talk amongst themselves. And Snapchat is their platform.