The New York Times recently ran a story about a company that's been selling fake social media accounts to celebrities and businesses. It's called Devumi, and it has millions of fake Twitter accounts. Some of them are based on stolen social identities. They may have pictures, backgrounds, and bios that are real but are part of a fake account that is then sold off. This is very widespread because in Hollywood, the amount of money actors make in a movie is often tied to the number of followers they have. This is what happens when follower counts are an important measure of success.
Richard has an old Alcatel phone that lets him post to Twitter, while his LG phone won't. Rich says to try uninstalling the app, then reinstalling it. He should also uninstall any apps he doesn't need. Lastly, he should try HTC Boost Plus. It's an app that scans the phone for junk files and deletes them.
According to a new study, social media is making us miserable as we compare our lives to those posting online. Leo suggests trying to search the beginning of a phrase in Google, such as "I always," and Google will finish the phrase using search data from other people. You'll immediately find out that everyone else's lives are not as glamorous as they seem on social media.
Doctor Mom has been drafted into running the social media for a medical journal group she's a part of. How can she get started? Leo says that social media is of great value, but to be effective, it needs to be staffed because it takes a lot of time. Doctor Mom seems to be it, though. She also has to do a podcast aimed at who they want to reach. How can she get her podcast on TuneIn? Leo says that everyone listens to podcasts on their phone these days and most will use the app they already have. Leo says it could be an uphill battle to get on TuneIn.
The FBI has arrested a Twitter troll who was uploading an animated GIF that would trigger epileptic seizures of those he didn't like. They were able to look into his account and show how he was bragging he would to do it. The charge is cyberstalking.
Now that President Donald Trump has taken office, the question is whether he will continue to tweet, and what phone will he use? Leo says that he used an iPhone until halfway through the campaign, and then shifted to what Leo thinks is a Samsung Galaxy S. Now that he's president, he has to use a massively modified and far more secure mobile device. But can he tweet with it? The Secret Service has also urged the President to stop tweeting from his @realdonaldtrump account. Although Leo says he did tweet from it earlier today. Like Obama, Trump uses his phone for news and social outreach.
Fahrid wants to know if Leo uses Twitter and got his tweet. Leo says that Twitter is just too hard to read these days, and it's generally nasty. He'll use it to see what's going on, but he avoids the replies. Social media has gotten so foul. Who needs that? But the compliment is appreciated!
Fahrid also wants to know if TWiT could use personal information of his callers to improve the show. Leo says that while he has show notes that include details of caller questions, they don't collect the personal information of their audience and would certainly never seek to profit from it.
Little Jet is just a month away and Johnny and Natalie are busy with parental workshops. So things are getting very exciting.
This weeks' website - PetChatz. It's essentially Ring Central or Skype for Pets, where you can talk to your pet. You can even train them to use it to call you, and it will release a treat as a reward. $379. Leo says he used to have one, but returned it because his dog ignored it.
Steven has created a new tooth brush that fights bad breath. However, he's been told he needs to get on social media. But he's scared about hiring someone to do his social media. Leo says don't! Do it yourself! And since his wife did an amazing job on his website (check out NeutralizerPlus.com) she can easily navigate the waters of social media. Go with Facebook and Twitter, and maybe Snapchat for the younger crowd. That's it. Also have a YouTube channel.
Twitter is introducing emoji-based targeting, which means advertisers will be able to target users based on emojis they have used in a tweet. For example, if a user tweets a pizza emoji, that user could be served ads for pizza places.