Steve ordered internet service to his house and he had to sue them in small claims court because they didn't show up to install it. He won a judgment of $600 plus court costs thanks to a California state law that provides for such relief. Leo says that it's likely the technician had a choice to either fix a complicated install and stand up the next guy, or stop the install and move on. Either way, a customer gets left in the lurch. But not showing up at all is bad customer service, and $600 is about right for a wasted afternoon. Leo also says that customer service is the most expensive thing that companies have to maintain. Oftentimes, it suffers because it's also the first thing that gets cut.