How can I Market my Website?

Episode 1572 (2:08:30)

Jacob from Birmingham, AL
Ebola

Jacob runs a website that monitors the Ebola outbreak in Africa. Nobody seems to be paying attention to the issue, so he's got a website for it.
Leo says that marketing is tough. He can create a site, but how does he get people to give it attention? Leo says that Jacob should send a press release to every news station and radio station in the country.